Which tool provides you with information about your competitors’ paid and organic search, display advertising and backlinks on one page? Domain Overview Traffic Analytics Organic Research Position Tracking
Which SEMrush tool will you use to analyze how your competitors’ brand ads performed for specific paid keywords over the last year to get insights on how to adjust your own bidding strategy? Keyword Ad History Display Advertising Ad Builder …
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Which sources can be used for adding keywords to your ad campaign when working with the PPC Keyword tool? Choose three answers. Keywords that your competitors are ranking for in paid search Keywords from .xls, .csv and .txt files Keywords …
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Which types of ads can be created with Ad Builder? Choose two answers. Ads with responsive HTML Video ads Flash ads Text ads
The SEMrush Charts tool helps you thoroughly analyze your and your competitors’ campaigns based on trends and their comparison. Look at the image below. Which month was the most successful for Apple.com in terms of cost per acquisition? October 2017 …
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The “Full Advertising Research Report” generated within the My Reports tool includes these two reports: Traffic Analytics Sources Top Paid Competitors Position Tracking Trend Top Backlinks Ad Copies
Which SEMrush tools can help a PPC specialist determine what search queries people type in to find information about a specific topic, like backyard swimming pools? Choose two answers. Keyword Difficulty Position Tracking Keyword Magic Tool Keyword Gap Keyword Overview …
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What keywords CANNOT be compared with the help of Keyword Gap? Domain’s desktop and mobile data Domain’s organic and paid keywords Domains’ unique keywords Domains’ common keywords
What step should you take after you have grouped new keywords and moved them from one group to another? Specify keywords match type There is nothing left to do. You can start exporting the results Remove cross-match negatives Filter results …
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Which SEMrush reports help a PPC specialist gather a semantic kernel for an ad campaign launch? Choose three answers. Keyword Ad History Position Tracking Keyword Overview – Phrase Match Report PPC Keyword Tool PLA Research Keyword Magic Tool
Which tool should you use in order to see the sources where your competitor published display ads? This cannot be done Display Advertising Keyword Ad History Advertising Research → Ad Copies PPC Keyword Tool Ad Builder
You want to find out whether your competitor prefers to target mobile or desktop users with their ads. Which SEMrush report should you use? Keyword Magic Tool PLA Research Advertising Research Organic Research
You work in a large ad agency. Your customer wants to launch a PPC campaign similar to his competitor’s campaign. You need to prove your strategy to the customer. Which two SEMrush reports will help you get ideas on this …
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Keyword Gap Ad Builder This cannot be done Keyword Magic Tool
Position Tracking Keyword Ad History Keyword Gap Display Advertising Advertising research PPC Keyword Tool
All the listed PLA Research Advertising Research